Buck For Kids 2025

Buck For Kids is Dutch Bros Coffee’s annual one-day fundraiser supporting local youth-focused organizations, and I had the opportunity to lead the 2025 campaign. My concept was a back-to-school look, which is where the locker came from. I designed the poster to look like my own childhood locker, with the information and stickers sitting on top like magnets. I also designed a mascot sticker meant to feel like the one every school has: Team Dutch, a dog carrying the flag.

Made in Illustrator and InDesign.

Logo & Icons

Team Dutch pennant stickerPeace-sign foam finger stickerB K 4 stacked letter stickerDutch Bros windmill sticker

Digital

Print

Buck For Kids poster styled like a locker: $1 from every drink sold will be donated to local youth organizations, Sept. 20 Friday
Team Dutch dog mascot holding a flag, wearing a Buck For Kids sweater